What if we upgraded our practice like we upgraded our phones?

Every year, Apple launches their latest iPhone. And there will be the hundreds of thousands of early adopters this week jumping in line to be the first to have one.

Every week, one of your apps on your phone will most likely need an update to improve its functionality and performance.

Every hour, Facebook is testing a new function on their platforms on selected users before creating a new feature for everyone.

Every min, we are refreshing our favourite social media platform (FB, Instagram, Twitter, Snapchat) for the latest updates and news feed.

What would our practice be like in the next year? 3 years or 5 years if you UPGRADE your skills in Communication, Marketing, Brand and Systems in your practice like you did with your apps, tech, phones and social media plateforms?

One thing is for certain if you did….
You wouldn’t be obsolete.